The Sync Up Conference
April 27-28 and May 4-5, 2012
Time: 9:00 a.m. to 12:30 p.m.
The New Orleans Museum of Art
1 Collins C. Diboll Circle, New Orleans, LA
New Orleans, LA 70119
Map This Location
Tim Westergren, the founder and CEO of the Internet music service Pandora, will be among the featured speakers at the fifth annual Sync Up conference, the New Orleans Jazz & Heritage Foundation's entertainment industry networking event during Jazz Fest. Other featured speakers include Daniel Glass, founder of the powerhouse indie label Glassnote Records, and booking agent Tom Windish, founder of the Windish Agency. Bruce Houghton, publisher of the Hypebot music industry newsletter and owner of the booking agency Skyline Music, will speak as well.
The 2011 confernce was fantastic. From Wild Wayne's interview with the irrepressible Mystikal to insights from the legendary Chris Blackwell, the fourth annual Sync Up was as entertaining as it was informative.
You can relive it all in streaming video at the 2011 archive site. There are excerpts and complete videos of the conference sessions, plus details on all the panel topics and bios of all the speakers.
There are also links to lots of interesting articles about today's entertainment industry.
Feel free to register for the 2012 conference by clicking the link above (or this one) so you'll get all the latest news. It's free.
WHAT THEY'RE SAYING ABOUT
SYNC UP
“This conference rocks!”
- PJ Bloom, music supervisor, “Glee”
“Sync Up is one of the best music business conferences going. They consistently book talented speakers and host engaging panel discussions. Audiosocket has discovered a number of great artists via its sponsorship of Sync Up and it was through Sync Up that we secured our relationship with Disney. Business gets done at this conference and it has been a boon to our company.”
- Brent McCrossen - CEO, Audiosocket
"Starting off the festival season with Sync Up was excellent. It was so valuable to have dialoque with others creating and presenting fesitvals, and to get a sense of where festivals are going in our current world. Sync Up gave me the gift of meeting several people face to face that I had been working with for over 15 years. The relationships and sharing of ideas and inspiration allow us all to excel and improve - Sync Up provided that opportunity in a very graceful and professional spirit."
- Jennifer Pickering, Executive Director, Lake Eden Arts Festival
“I simply love Sync Up. Not only is it connected to the best music festival on the planet, but it’s always a wonderful opportunity to reconnect with existing business contacts and to make new ones. I will absolutely be there in 2012!"
- Michael Nieves, President, Sugaroo!
"As a sponsor of the 2011 Sync Up Conference, Music & Creative Allies received significant, valuable exposure to leading music and entertainment industry professionals."
- Greg Lucas, Director of Business Development, Music & Creative Allies
Links & Downloads:
How To Become A Big Fish In An Indie-Rock Aquarium
By keeping costs low and controls tight, New York indie rocker Jeffrey Lewis makes a good living on his own terms.
For Some, Giving Away Free Music Pays Off
Rapper Mac Miller goes to No. 1 on Billboard album chart (76 percent of sales through digital formats) after years of giving away music for free on the Internet.
Toyota Scion is Backing Indie Bands to Sell Cars
A great example of the trend that has dominated music and entertainment in the past few years.
McDonald's, Pepsi and Coke Troll For Up-And-Coming Artists
The latest trend in music career development: becoming branded.
Looking To A Sneaker For A Band's Big Break
A different kind of All Star
Novatour in Pollstar
New Orleans-based tour finance company Novatour's plans to have more large tours launch in Louisiana.
Novatour in Billboard
New Orleans-based tour finance company Novatour's plans to have more large tours launch in Louisiana.
Interview request? No, thanks.
Atlantic article: For Indie Bands, the New Publicity Is No Publicity. Hip acts increasingly find that the easiest way to get talked about is to stay silent
A Recording Studio Opened by a Sneaker Company
Converse sneakers has opened a recording studio in Brooklyn - and giving bands free studio time. Now THAT's a new way to market a product.
"Addams Family" opens run in Louisiana thanks to tax credits
Louisiana's Live Performance Tax Credits helped to lure the Broadway-bound play here to prep and launch its tour.
Video game maker Gameloft opening a development studio in New Orleans
Louisiana's Digital Media Tax Credit lures a major game developer to create jobs.
How Middle Class Musicians Can Navigate the Network
TopSpin Media's Ian Rodgers' take on making way in the brave new world. "Something massive is going on - a power shift from manufacturer to publisher."
It’s American Brandstand: Marketers Underwrite Performers
Product companies in non-entertainment industries - like Proctor & Gamble - are now record labels.
New Funding Model for Indie Labels: Indie Venture Capitalists
Small labels are lining up investors to build indie-band careers
Spotify vs. Pandora
What are investors saying about these two competing models?
YouTube Buys RightsFlow
A genuine attempt by YouTube to make sure composers and labels get paid when their songs are used in videos?
AudioSocket Provides Rights Clearances for Vimeo
New Orleans-based Audiosocket - once just an online sync license song-plugger, now provides music matching for filmmakers in a deal with Vimeo.
Why you should give your music away for free
Music Think Tank on why new and indie artists need to gain audience by giving their recordings away for free.
Music and Marketing: Little Freddie King in Nikon Promo
Marketers all over the world are aligning themselves with music and musicians to enhance their brands. In this case, it's camera maker Nikon, and the musician they chose is New Orleans' own Little Freddie King. And he never says the word "Nikon."
The entertainment industry is growing, not shrinking, and indie artists are doing better.
Mike Mansick, CEO of TechDirt, gives a report at MIDEM on the true state of the industry. Cheer up - it's getting better, not worse.
The Sync Up Conference Festival Archive:
2011's Conference Details
2010's Conference Details
2009's Conference Details
2008's Conference Details
Check out what else we do.



















